Videos

Jan
22

You Can’t Sell Without Selling


The biggest business-destroying advice that’s being fed to professionals these days is that they can sell without selling. That if they are good at marketing and social media there’s no selling involved in their business. There is NO business model on the planet that requires zero selling.


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Nov
25

Sell Value NOT Price

In today's market place where so many products and services are viewed as a commodity. The ability to add value to your product or service is an absolute necessity. There is no doubt that in the absence of value virtually any product or service can be driven down to one thing - price. Start to sell value NOT price. People don’t always buy based on the lowest price, and no one believes that the lowest price ever equals the best offer. Customers who buy a product or service because it’s the cheapest are not loyal.
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